- Region
- Águilas
- Alhama de Murcia
- Jumilla
- Lorca
- Los Alcázares
- Mazarrón
- San Javier
-
ALL AREAS & TOWNS
- AREAS
- SOUTH WEST
- MAR MENOR
- MURCIA CITY & CENTRAL
- NORTH & NORTH WEST
- TOWNS
- Abanilla
- Abarán
- Aguilas
- Alamillo
- Alcantarilla
- Aledo
- Alhama de Murcia
- Archena
- Balsicas
- Blanca
- Bolnuevo
- Bullas
- Cañadas del Romero
- Cabo de Palos
- Calasparra
- Camping Bolnuevo
- Campo De Ricote
- Camposol
- Canada De La Lena
- Caravaca de la Cruz
- Cartagena
- Cehegin
- Ceuti
- Cieza
- Condado de Alhama
- Corvera
- Costa Cálida
- Cuevas De Almanzora
- Cuevas de Reyllo
- El Carmoli
- El Mojon
- El Molino (Puerto Lumbreras)
- El Pareton / Cantareros
- El Raso
- El Valle Golf Resort
- Fortuna
- Fuente Alamo
- Hacienda del Alamo Golf Resort
- Hacienda Riquelme Golf Resort
- Isla Plana
- Islas Menores & Mar de Cristal
- Jumilla
- La Azohia
- La Charca
- La Manga Club
- La Manga del Mar Menor
- La Pinilla
- La Puebla
- La Torre
- La Torre Golf Resort
- La Unión
- Las Palas
- Las Ramblas
- Las Ramblas Golf
- Las Torres de Cotillas
- Leiva
- Librilla
- Lo Pagan
- Lo Santiago
- Lorca
- Lorquí
- Los Alcázares
- Los Balcones
- Los Belones
- Los Canovas
- Los Nietos
- Los Perez (Tallante)
- Los Urrutias
- Los Ventorrillos
- Mar De Cristal
- Mar Menor
- Mar Menor Golf Resort
- Mazarrón
- Mazarrón Country Club
- Molina de Segura
- Moratalla
- Mula
- Murcia City
- Murcia Property
- Pareton
- Peraleja Golf Resort
- Perin
- Pilar de la Horadada
- Pinar de Campoverde
- Pinoso
- Playa Honda
- Playa Honda / Playa Paraíso
- Pliego
- Portmán
- Pozo Estrecho
- Puerto de Mazarrón
- Puerto Lumbreras
- Puntas De Calnegre
- Region of Murcia
- Ricote
- Roda Golf Resort
- Roldan
- Roldan and Lo Ferro
- San Javier
- San Pedro del Pinatar
- Santiago de la Ribera
- Sierra Espuña
- Sucina
- Tallante
- Terrazas de la Torre Golf Resort
- Torre Pacheco
- Totana
- What's On Weekly Bulletin
- Yecla
- EDITIONS: Spanish News Today Alicante Today Andalucia Today
article_detail
Date Published: 03/09/2020
ARCHIVED - Hotel on Hacienda del Álamo Golf Resort will re-open under new management
TDI Advisors have signed an agreement with the SAREB to run the hotel
Hopefully it’s third time lucky for the four star hotel on the Hacienda del Álamo Golf Resort in Fuente Álamo as management of the hotel passes to TDI Advisors, a company managing luxury hotels in different areas of Spain.
The company offers a range of services, either directly managing hotels in areas such as Marbella, Nerja and Vera, asset managing larger complexes and hotels in various areas of Spain and in the enclave of Melilla and project managing.
A typical project would be the “Proyecto Calvía”, a repositioning and asset management project. This involves, “Repositioning and asset management of the joint venture between an investment fund and a listed hotel chain of seven hotels in Magaluf, with a change of brand associated with the establishments and with a noticeable improvement in both the type of client and the average price of the different assets .
Or the Proyecto Alicante, “Interim management of the asset, owned by a financial institution, with the reopening of the hotel establishment, the transformation of the asset and its profitability, ending with the sale of the asset to a hotel chain.”
The company collaborates with a wide range of established hotel brands and industry professionals.
The press release gives very little in the way of detail, so there is no information about when the hotel will re-open, in what format and under what name, but residents can be re-assured that the hotel will not be left to lie empty for a period of years as occurred before and all efforts will be made to reposition it and resume activities.
The agreement is part of the global strategy for the enhancement of hotel assets belonging to Sareb's portfolio. Previously, Hacienda del Álamo had been managed by ADH Hoteles and marketed under the Sheraton banner.
The Sareb still has a vast portfolio of property assets, principally in coastal areas of Spain, brought together under the banner of the “bad bank” as it was popularly known when the property market first started to collapse in the first quarter of 2010. During the property boom which had taken place in the years leading up to 2010, billions had been loaned to developers to build most of the golf resorts and holiday properties sold prinicipally to international buyers along the Spanish costas as well as residential developments in major cities. Thousands of properties were built and never sold, and as the bubble burst, the value of these second properties collapsed, leading to an implosion in the sector from which it has taken ten years to recover. Most of the constructors and developers went into liquidation, including not only the company which originally built this resort, but many other big names in the region, including the developers of Camposol, of Polaris world which built all of the major resorts around the Mar Menor including La Torre, Mar Menor golf resort, Las Terrazas, Condado de Alhama and many more, leaving the banks which had loaned them the money to build the resorts which were now only worth 50-60% of their original sale value, high and dry. Several banks themselves faced bankruptcy, and in the end the government intervened, merging all of the banks into one, absorbing their assets, debts and clients and restructuring into one entity.
The property assets were hived off into a new body, the Sareb, charged with extracting the maximum return by selling off assets as it could, or managing them until the market improved.
The Sareb still owns a number of properties on the resort which have never been sold and continues to manage the resort via a management company, the residents fortunate that standards are being maintained, albeit at a price, to ensure that the resort remains positioned as a high quality top-end resort with attractive landscaping and low urban density, unlike some other resorts which are starting to look a bit tired and could do with a bit of TLC.
Some resorts are still fighting with administrators to resolve issues left behind by absentee developers, long bankrupt, with inadequate and incomplete infrastructures for which nobody is willing to pay; councils refuse to adopt them as they are incomplete and also don´t want to pay to complete them, the regional governments have sucessfully dodged all attempt to force them to intervene and stump up the cash and the residents don´t want to pay either, the result; stalemate and potholes.
The “repositioning of Hacienda del Álamo Golf & Spa Resort will be ensured with an initial non-quantified investment that will be determined based on the needs to provide the complex with the level of excellence and service appropriate to a premium product on the Murcian Costa Cálida”, says the consulting firm .
Susana Menéndez, Director of TDI Advisors, says that “The main objective of our consulting firm in this project will be to develop a quality model focused on customers and service.”
Contact Murcia Today: Editorial 966 260 896 /
Office 968 018 268